Account, Digital PM, Copywriter

At Creativa since 2015, Elisa coordinates online and offline projects and campaigns, overseeing operational workflows and maintaining constant communication with clients and suppliers. An expert in digital project management and copywriting, she manages the progress of ongoing assignments, leads internal teams, and directly interfaces with clients. She supervises the work of graphic designers, web developers, and social media managers across a wide range of projects, including Researchers’ Night for the European Commission (2015–2018), IoLavoro and WorldSkills Piemonte 2019, campaigns for ICE – the Italian Trade Agency (since 2020), Regione Piemonte (since 2015), Schneider Electric, and TTproject Sro (since 2017).

Combining strategic insight with operational precision, she handles all aspects of project management, from writing and content creation to email marketing, scenario analysis, brand positioning, and cross-channel communication.

She graduated with honors in Mass and Multimedia Communication from the University of Turin, specializing in semiotics, storytelling, and experiential marketing. Deeply interested in environmental, social, and ethical issues, she integrates these values into the projects she manages—most notably in her contribution to the Sistema Archimede program.

In 2023, she was appointed Innovation Manager by Italy’s Ministry of Business and Made in Italy (MIMIT).

Curious, meticulous, and passionate, Elisa finds balance and clarity through yoga, which helps her face professional challenges with focus and determination.