Creative Director
With over 16 years of experience in the creative industry, Andrea began his career as a visualizer in various agencies in Turin before joining Creativa in 2007. Over the years, he grew within the agency to become its Creative Director. Since 2015, he has expanded his expertise into digital design, photography, and video production—including directing, shooting, and editing.
He is the author of 13 nationally awarded campaigns, including:
– “Piemonte, Land of Kings” for DMO Piemonte (2018)
– “Celo, celo, manca” for Fondazione Vialli e Mauro Onlus (2017)
– “Closer: Let’s Grow Research Together” for the European Commission (2016)
– “Turin, Capital of Taste” for Turismo Torino
In addition to these iconic campaigns, Andrea currently leads the creative direction for new brands added to Creativa’s portfolio, including AIAV (Italian Travel Agents Association), Robomove, Exibito, Primeconcept, and Côte d’Ivoire. His technical training includes a diploma in Advertising Graphics from the A. Steiner Institute in Turin, a specialization from the CNOS/FAP Valdocco Center, and ongoing participation in online and offline courses on the latest innovations in digital communication—such as the application of Artificial Intelligence systems.
In 2023, he was appointed Innovation Manager by Italy’s Ministry of Business and Made in Italy (MIMIT).
Andrea brings a multidisciplinary approach to every project, shaped by his early experience as a rapper and his ongoing work as a music video producer for emerging artists. A unique blend of visual strategy, storytelling, and technical precision enables him to turn briefs and ideas into campaigns that stand out and win awards.
