Partner for Internationalisation – Strategic Marketing Consulting and International Business Development
An expert in public relations and international business development, Khaled Safran has built a successful career in the field of trade relations between Europe and the Middle East. As founder and CEO of Jusur International Consulting and Business Development, he specializes in market expansion, corporate networking, and strategic consulting for companies aiming to enter global markets.
His experience in cultural mediation, commercial facilitation, and brand development has made him a trusted consultant for companies in Italy, Jordan, Saudi Arabia, Kuwait, Qatar, and the MENA region.
An Italian of Jordanian origin, Khaled has developed a solid network of high-level contacts between Europe and Saudi Arabia, fostering strategic partnerships and economic collaborations. His deep knowledge of business dynamics, combined with credibility and integrity, has earned him the trust and respect of managers, policymakers, and industry leaders across different regions. His ability to connect different markets and manage complex negotiations makes him a key figure in public relations and international business.
Core Competencies
- Facilitates international trade relations, particularly between Italy, Jordan, Saudi Arabia, Kuwait, Qatar, and the MENA region
• Develops market research and feasibility studies
• Organises B2B meetings, trade delegations, and international corporate events
• Supports companies in brand protection and market entry feasibility studies
• Provides strategic consulting and business development services for companies wishing to expand into Europe and the Middle East
• Offers cultural mediation and partnership negotiation support for cross-border trade
Halal Tourism Coordinator
- Coordinates initiatives related to the Halal tourism sector in the region
• Promotes Muslim-friendly tourism services and facilitates Halal certification
• Develops strategies to increase the presence of Halal tourism
