From August 12th to 23rd, the Creativa team will be taking a break to recharge. But who would have thought vacations could change so much?

Once upon a time, holidays were all about crossword puzzles under the umbrella and card games with friends. People relaxed by reading the newspaper or a Mondadori mystery novel, writing postcards, and for the more adventurous, challenging the entire family to endless games of Monopoly, hoping not to land on the Boardwalk square packed with hotels.

Today, everything has become more digital. Our vacations feature eBooks, Spotify playlists, and streaming series across various channels. And thanks to AI, we can even take spectacular photos without leaving our sun loungers, organize personalized itineraries, and translate exotic menus on the fly!

But even creatives, webmasters, and account managers need to unplug! During our break, we’ll embrace a mix of old and new: some crossword puzzles (always good for the memory), a bit of binge-watching, and maybe a few rounds of Candy Crush.

We’ll see you on August 26th, refreshed and ready to surprise you with new ideas, born from a blend of analog and digital!

Happy holidays, and remember: creativity never goes on vacation, but creatives do!

The Creativa Team